These are Instruments that Jack built. Here read Jack as me, delabs.
Some
were hand made, some in the form of workflow of a small firm with
professional equipment. Some made in quantities, other a couple
or
more for R&D.
The photographs of many were not taken, some products were lucky. Later
i realized an
album comes in handy for marketing. These days, the unimaginable has
happened, you can have Albums
Online, just give a URL to the
prospective customer. If you are smarter, setting up an osCommerce will shake your
competition to wide awake condition.
These days a firm should be e-ready, simple Lamp
Applications can
manage your content and online store. Even if a customer does not buy
from your store, he can use the forum or customer support center to
get solutions or specs quickly. Giving these online services, boosts
customer
confidence, he will be eating out of your hand. Marketing has changed,
its online now (web).
Second, every Marketing guy has to have a Netbook with Wireless
Roaming.
So that he can give demos of products and also show videos and photos
at customer's site. You then give him a USB flash drive with the
company
catalog and customer support app. A branded USB Keychain or even a Victorinox
Flash 2GB with a USB Bootable Linux HelpDesk and Secure Store App.
You can also reward your regular customers, those with healthy payment
records. This can be a branded Netbook or Android Web Handheld. These
can be preloaded with custom apps and demos. Don't Overdo, keep it
within budget, scalable. We get into trouble when we get carried away,
during these highs.
I once spent more on interior decor and ran out of Moola for Electronic
Components to execute an order. Metrics are everything, not so fast,
now we have a new expense heading like Metric charges. A costlier
product and customer walks away. Simplify activities, crunch numbers
effectively and efficiently.
Test and Measurement is all about Measurement or Metrics. Without this,
every other part of electronics becomes like boneless entities.
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